What it is: A high-performance anti-aging eye cream formulated with rice bran technology that helps improve five skin-aging concerns for men.

Who it’s for: All skin types.

What it does: This eye cream targets wrinkles, sagging, dullness, roughness and loss of firmness, helping to visibly improve the appearance of dark circles over time and delivering up to 48 hours of hydration. Its rich texture absorbs quickly. The eye cream contains a rice bran oil complex, which helps encourage the natural production of energy in cells that supports all cellular functions including differentiation and turnover. Xylitol helps enhance skin moisture and supports barrier function. Nicotinamide helps encourage the natural production of collagen, and cornflower extract helps encourage skin’s restorative power against damage.

How to use: Apply as the last step of your morning and evening skin care routine. Apply a small amount to your finger and smooth around the eye bone area. Avoid contact with eyes.

• 0.5 oz.
• Paraben-free; mineral oil free
• Ophthalmologist tested
• Noncomedogenic

About Shiseido: Founded in Ginza, Tokyo, Shiseido approaches beauty and grooming via the hospitality principle of omotenashi, focusing on products developed to satisfy and serve their customers. The global brand continues to innovate with advanced skin care, makeup and fragrances supporting the company’s core ethos, and a commitment to healthy mind and body.